1. Digital Marketing Fundamentals
Introduction, marketing funnel, consumer psychology, colour psychology, font psychology, branding basics, and strategy.
2. Personal Branding
Personal brand building, LinkedIn optimization, Instagram growth, content positioning, and online reputation management.
3. Graphic Designing
Design fundamentals, poster designing, social media creatives, Photoshop, Illustrator, and practical brand design work.
4. Social Media Marketing
Facebook, Instagram, LinkedIn, YouTube marketing, content planning, and community building.
5. Meta Ads
Ads Manager, campaign setup, audience targeting, pixel setup, lead generation ads, retargeting, and performance analysis.
6. Google Marketing
Google Business Profile, Google Ads basics, search campaigns, display campaigns, and keyword research.
7. Search Engine Optimization
On-page SEO, off-page SEO, technical SEO, keyword research, and website ranking techniques.
8. Website Development
WordPress, landing page creation, website setup, forms, speed optimization, hosting, and domain basics.
9. Content Creation
Content strategy, copywriting, Canva design, carousel design, storytelling, and content calendar creation.
10. Video Editing
CapCut, Premiere Pro basics, short-form video editing, reels editing, YouTube editing, and motion graphics basics.
11. AI Tools
ChatGPT, Canva AI, Google Gemini, AI image generation, AI video creation, and AI productivity tools.
12. Email & WhatsApp Marketing
Email campaigns, WhatsApp Business, customer follow-up, and automation basics.
13. Analytics & Reporting
Google Analytics, Meta Insights, performance reports, KPI tracking, and ROI measurement.
14. Freelancing
Fiverr, Upwork, proposal writing, client communication, pricing strategies, and portfolio building.
15. Agency Management
Client onboarding, project management, team workflow, billing, and CRM basics.